As the CEO and Founder of MusicUntamed, a media marketing agency, Victor Momoh A. specialises in elevating the voices of artists and brands within the dynamic landscape of the music industry. In addition to his role at MusicUntamed, Victor serves as a PR strategist for Apex Village, a music collective, and as the Communications Manager for the NGO Smiles by Khadija.

Victor began his journey in music marketing in 2020, initially helping a friend promote his music to a modest audience. This experience ignited his passion and led him to deeper involvement in the industry. In February 2021, he completed the BerkleeX course “Introduction to the Music Business,” which solidified his insights into the Nigerian music scene. Shortly thereafter, he joined Apex Village as an A&R, where he managed projects for Zilla Oaks and developed essential press assets, including EPKs, press releases, and one-sheets for marketing initiatives.

In September 2022, Victor expanded his expertise by joining the media team for His Excellency Minister Atiku Bagudu CON, Minister of Budget and Economic Planning, where he further honed his skills in strategic communication and media relations.

Victor's key skills include media relations, crisis management, strategic communication and planning, content strategy and editorial planning, brand management and influencer relations, as well as event planning and management. He holds a Bachelor’s degree in Business and Innovative Management from the University for the Creative Arts in Epsom, UK, alongside various qualifications, including a Level 4 and Level 5 Business Management Diploma and a certificate from a 3-day medical outreach program.

Known for his meticulous attention to detail and storytelling ability, Victor ensures each rollout campaign is impactful and resonates with the audience, effectively conveying the essence of the artist's craft.